About Us

Bella Boutique owners holding consignment award at event in Ferndale, Washington

How we came about

Fashion with Heart, Style with Purpose

Bella Boutique & Consignment began in 2021 as a small, family-owned shop in Ferndale, WA, founded by two sisters - Martha and Fanni - who shared a love for fashion and a strong commitment to sustainability. What started as a passion project quickly grew into a vibrant space where secondhand treasures meet handpicked boutique styles, all under one stylish roof.

We believe that fashion should be accessible, expressive, and eco-conscious. That is why our mission has always been simple: give gently loved items a second chance while offering new, curated pieces that make you look good and feel good.

In 2024, we were thrilled to open our second location in the beautiful coastal town of Blaine, WA. This milestone allowed us to connect with even more of our community and continue growing our mission of conscious fashion - one outfit at a time.

At Bella, we are all about creating a fun, welcoming, and inclusive shopping experience. Every item that hits our racks is thoughtfully selected with both quality and style in mind. Whether you are hunting for a designer gem, a cozy basic, or something bold and new, we got you covered - without breaking the bank.

We price with purpose: to make fashion affordable and sustainability approachable. We want to inspire others to shop smarter, reduce waste, and embrace a wardrobe that reflects both personal style and positive impact.

As a women- and Hispanic-owned business, we are proud to give back to our community and support other small businesses whenever we can. Bella is not just a boutique - it is a movement, a mindset, and a celebration of second chances.

Thanks for being part of our journey. We can not wait to style yours!